
Israeli startup makes Peter Rabbit hop out of the book
Tel Aviv-based Inception adding augmented reality to beloved children’s stories published by Penguin Random House.

Tel Aviv-based Inception adding augmented reality to beloved children’s stories published by Penguin Random House.

Working with any brand of headset, Tel Aviv-based Inception will use VR to transport viewers inside reality TV programs and much more.

The Tel Aviv Time Out VR City Guide by Inception lets viewers jump into a map and receive a fully immersive introduction to the city.